Arsenal x Sobha
Empower the next generation of women
Insight
Many young female athletes lack access to high-profile mentorship and support. By pairing these athletes with renowned professionals, Sobha Realty sought to elevate women’s sports and provide tangible opportunities for growth.
Idea
The program connects young athletes with Arsenal Women’s team members, providing mentorship from high-profile female athletes. This initiative inspires the next generation to pursue their dreams in sports, creating long-lasting impacts both on and off the field.